Merlot Professional is a brand in the beauty market, developed by HRT Cosméticos, a company with a history of more than 8 years in the professional hair products segment. The brand has stood out for offering high quality and effective hair care products, meeting the needs of professionals and consumers looking for exceptional results.
Currently our products are in more than 22 Brazilian states, all duly registered with ANVISA and strictly following all safety and efficacy protocols. In 2021, the commercialization of products began in the United Arab Emirates, gaining the first headquarters in Dubai, to legally distribute throughout the Emirates.
HRT Cosméticos is a company that has been expanding its business since 2015 through outsourcing lines of facial and hair cosmetics. Aiming to provide practicality and ease of use of each product.
Merlot Professional is a brand in
beauty market, developed by HRT
Cosmetics, a company with a history
more than 8 years in the professional segment
of hair products. The brand has
highlighted by offering high quality products
quality and effectiveness for hair care,
meeting the needs of professionals and
of consumers looking for results
exceptional.
Currently our products are in more
of 22 Brazilian states, all duly
registered with ANVISA and following
rigorously follow all safety protocols
safety and efficacy. In 2021, the start was given
for marketing products in
Arab Emirates, gaining the first headquarters in
Dubai, to legally distribute in
all Emirates.
HRT Cosméticos is a company that has been
expanding its business, since 2015, through
outsourcing cosmetic lines
facial and capillary. Aiming to provide
practicality and ease of use of each
product.
MISSION
Constantly seeking product innovation and effectiveness, with the aim of improving the
appearance and health of hair, raising the self-esteem of many women.
VISION
To be a globally respected brand, offering innovative and
effective for hair care. Be recognized for excellence in
quality of our products and the talent, professionalism and
commitment.
VALUES
Advanced innovation: We invest in technology, research and new formulas to
innovative and effective products.
Environmental and social responsibility: We prioritize sustainability,
minimizing impacts and contributing to society.
Exceptional service: We understand customers, offering solutions
personalized.
Joint development: We invest in training and growth to
employees, distributors and consumers.
Quality commitment: We offer high quality hair products,
meeting specific demands, with each beauty standard.
